
Jim Cen
Founder and CEO

About ENTROPI
We are the AI-first
creator-commerce agency.
ENTROPI is a TikTok MCN and affiliate partner running creator commerce on TikTok Shop and TikTok GO across the US and Indonesia.

Mission and vision
Our Mission.
To turn TikTok from a place brands post into a channel they sell on. We match the right creators to the right offer, run the campaign end to end, and prove it in orders, bookings and redemptions.
We are a TikTok-native MCN, operating across five TikTok partner tracks: MCN, CAP, TAP, TSP and TikTok GO Agency. Ten thousand creators sit in our network, and our job is to find the five worth briefing for your campaign.


Our Vision.
A TikTok economy where the restaurant on the corner and the national brand compete on the same footing, and where discovery ends in a booking rather than a bookmark.
TikTok GO is where that gets decided. Local commerce, dining and offline redemption are the hardest part of the funnel to run and the easiest to measure, so that is the part we specialise in.
what we do#1 Live commerce agency
TikTok GO Indonesia Awards 2025
Our People
A small senior team that runs the campaigns itself. Founders on brand relationships, engineering on ENTRO.LY, operations on the creator network.

Jim Cen
Founder and CEO

Dozer Fernando
Full stack engineer

Pei Heng Lin
Operations

About ENTROPI
We are the AI-first creator-commerce agency.
ENTROPI is a TikTok MCN and affiliate partner running creator commerce on TikTok Shop and TikTok GO across the US and Indonesia.

Mission and vision
Our Mission.
To turn TikTok from a place brands post into a channel they sell on. We match the right creators to the right offer, run the campaign end to end, and prove it in orders, bookings and redemptions.
We are a TikTok-native MCN, operating across five TikTok partner tracks: MCN, CAP, TAP, TSP and TikTok GO Agency. Ten thousand creators sit in our network, and our job is to find the five worth briefing for your campaign.

Our Vision.
A TikTok economy where the restaurant on the corner and the national brand compete on the same footing, and where discovery ends in a booking rather than a bookmark.
TikTok GO is where that gets decided. Local commerce, dining and offline redemption are the hardest part of the funnel to run and the easiest to measure, so that is the part we specialise in.

#1 Live commerce agency
TikTok GO Indonesia Awards 2025
Our People
A small senior team that runs the campaigns itself. Founders on brand relationships, engineering on ENTRO.LY, operations on the creator network.

Jim Cen
Founder and CEO

Dozer Fernando
Full stack engineer

Pei Heng Lin
Operations